April 2025 | Off to the Races
the ask: Following design updates to the Nike Training Club (NTC) app, fuel user engagement in the month of April with in-app content that resonates with runners.
my role: Craft push notification and in-app copy that draws in users looking for cross-training workouts to complement their running routine.
May 2025 | Elevate Your Game
the ask: Fuel user engagement in the month of May with in-app content to correspond with the seasonal uptick in team sports.
my role: Craft push notification and in-app copy that draws in users looking for cross-training workouts to help them condition and train for team sports of all kinds.
